Bookings are open to advertise in the 2020 Program Guide
The official Sydney Writers’ Festival Program Guide will be included in The Sydney Morning Herald’s ‘Spectrum’ on Saturday, 14 March 2020. In addition, more than 60,000 copies will be distributed to bookstores, cafes, libraries and arts venues across NSW throughout March and April, as well as onsite during the Festival in May.
Sydney Writers’ Festival audiences are engaged, passionate and seek to be challenged by a program of events with ideas that resonate long after the Festival ends. They are avid consumers of literature, theatre, film, dance, opera, classical music, the arts and cultural events.
Our official Program Guide is the primary means of finding out about the Festival program. By advertising in the guide, you can reach a loyal, discerning audience of people who are media savvy, socially minded and passionate patrons of the arts.
To ensure you have access to the best ad spaces in our guide, we suggest you book your spot early.
About the Festival
As the largest literary festival in Australia, and among the top five of its kind in the world, Sydney Writers’ Festival brings together the world’s best storytellers for a thoughtful, challenging and riotously fun celebration of the written word.
Each year, Sydney Writers’ Festival presents a week-long program of events featuring renowned novelists, screenwriters, musicians and non-fiction writers, leading public intellectuals, esteemed scientists and groundbreaking journalists.
From 27 April to 3 May 2020, an audience of more than 80,000 is expected to attend the annual Sydney Writers’ Festival at Carriageworks and venues across the city, including Sydney Town Hall, City Recital Hall, the Seymour Centre and Riverside Theatres in Parramatta. The Festival Precinct will serve as a town square, inviting readers to come together as a community and continue the conversations that take place on stage in the Festival bookshops and bars.
Postcard (92mm x 129mm) – $2,500 + GST
1/4 Page Strip (92mm x 260mm) – $4,500 + GST
1/2 Page (186mm x 260mm) – $7,000 + GST
Full Page (380mm x 260mm) – $12,000 + GST
Back Cover (380mm x 260mm) – $18,000 + GST